Memes & Memos
A big thank you to Laura Gainor (@LauraGainor) who came to speak to our class last week about the social media strategy she used to land a great job and tips for how to develop a personal brand through social media.

In terms of developing your personal brand, some of her best advice includes:
  • Be consistent across social media channels. This includes the name you choose and your personal photo.
  • Know your message and know your audience. Why should people follow you? What have you learned that can benefit others? (I love this!)
  • Set goals. What do you want to accomplish? Track your results when you can.
  • Engage in conversations. Reach out and connect with people, especially on Twitter.
  • Play with social media. New tools are popping up every day. Try them out and see what they can do for you.
Check out more of her great insights on social media and personal branding via the SlideShare presentation below.